Wanna Grow Your Podcast? Here Are 3 Amazing Cold Outreach Email Tips

Now that you’ve got a list of themes and topics to cover, it’s time to make a list of brands, partners, and affiliates you’d like to reach out to.

The types of people you reach out to will depend on your podcast’s goals and niche. For instance, if you’d like to boost your gourmet salsa’s product sales, you might reach out to chefs that specialize in Latin cooking, restaurant owners, and grocery store product managers.

Here are some examples of other brands, partners, and affiliates you might reach out to:

Ecommerce brands

As Millennials shift to online shopping and online product reviews, podcast shows have become a trusted source of reviews and information.

As a podcast host, you might find success reaching out to ecommerce brands and offering to feature any products they have that are relevant to your niche and audience.

Thought leaders

Looking to inspire, motivate, and uplift your audience? Featuring authors, speakers, bloggers, influencers, and other thought leaders on the show may be just the boost your audience needs.